So far, the advertising industry is an integral part of economic processes. This is because advertising is the main “engine” of goods on the market.
The economic activity is reduced primarily to inform advertising a product or service, their popularity increased demand and sales, and with it – and production. 90% of advertisers – a nonprofit organization that regularly publishes information about itself through advertising. Outdoor advertising – one of the most promising forms of advertising in the advertising industry.
understand the nature of the advertising process, it is necessary to analyze the core competencies and to distribute it to various elements in the future to consider the interplay between actors at different stages and levels.
Schematic advertising process consists of four parts:
Consumer
Advertiser
Advertising
Advertisers – natural or legal person Read More